SaudiArabiaPR.com, Online Press Release from Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina
 
Apparels, Shoes and Eyewear(Fashion)
Filter PR by
  
Marchon Eyewear and G-III Apparel Group Sign Exclusive Global Licensing Agreement For DKNY and Donna Karan New York Eyewear
Marchon Eyewear and G-III Apparel Group Sign Exclusive Global Licensing Agreement For DKNY and Donna Karan New York Eyewear

July 17, 2018:  Marchon Eyewear, Inc. and G-III Apparel Group, Ltd. announced today that they have entered into a long-term exclusive global licensing agreement for DKNY and Donna Karan New York eyewear.

Product introductions under the license agreement will begin with DKNY sun and optical eyewear and rollout globally beginning March 2019. DKNY eyewear will embody the modern appeal of the global lifestyle brand, taking inspiration from DKNY’s iconic sportswear and accessory offerings. Plans are to extend the offering to include Donna Karan New York sun and optical eyewear shortly thereafter.

Jeffrey Goldfarb, Executive Vice President of G-III Apparel Group, said, “Marchon Eyewear’s innovative designs, strong brand portfolio, and global distribution capabilities are a testament to their leadership in this market. Our partnership with Marchon Eyewear is a great example of our ongoing strategy to maximize the worldwide reach of our iconic lifestyle brands, DKNY and Donna Karan New York.”

'We are immensely proud to be collaborating with G-III and DKNY, one of the most admired American fashion brands in the world,' said Nicola Zotta, President and CEO of Marchon Eyewear. “We look forward to crafting unique eyewear collections which exemplify DKNY’s iconic style, as well as to be a part of the brand’s growth and continued legacy of success.” 

The new line is planned to be sold globally in select department stores, specialty stores, and premium sun and optical retailers, as well as in DKNY retail locations and online at DKNY.com.

Marchon Eyewear previously held the eyewear licenses for DKNY and Donna Karan New York from 1999 through 2004.

Posted by : Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina PR Network Editorial Team
Viewed 27015 times
PR Category : Fashion
Posted on : Tuesday, July 17, 2018  12:42:00 PM UAE local time (GMT+4)
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories

 
 
Most Viewed Press Release posted in the last 7 days
Invictus & Olympéa Chapter 2: Enter the Legend [17470-Views]
Boss Bottled Oud Aromatic and Saffron: the New Enticing Fragrances [15986-Views]
Make Up for Ever Kicks-off Helwet Ramadan – Season 3 [13743-Views]
This Festive Season, it's all about gifting and loving [12771-Views]
Police Is the Official Eyewear in the Sony Pictures Film “Men in Blacktm: International” [12603-Views]
A Re-branded Global Innovations is thrilled to announce the launch of a new product at the upcoming ... [11160-Views]
Turkish Airlines records impressive Q1 passenger growth in the Middle East [10726-Views]
New Pampers Pure Protection Diapers contains Premium cotton and plant-based materials to give your ... [10414-Views]
As if Made from One Piece: GROHE Offers Individual System Solutions for the Entire Work Area Around ... [10270-Views]
Saint Honore [9291-Views]
Michael Kors Co-hosts the 10th Anniversary of the Annual Filmmakers Dinner [8803-Views]
Chloé Launches The New Cloud-shaped “rosie” Sunglasses [8233-Views]
Amazing Day 3 for Global Innovations at ATM 2019 [8118-Views]
Michael Kors Celebrates Old Bond Street Townhouse With a Series of Events [7835-Views]
Successful Day 1 For Global Innovations At ATM 2019. [7753-Views]
Max Mara Resort 2020 Collection [7585-Views]
Celebrities in Michael Kors Collection at the 2019 MET Gala [7200-Views]
Second Day of Global Innovations Attracts Innumerable Travel Enthusiasts from Different Regions at A... [7195-Views]
Sheikh Mansoor Bin Mohammed crowns Saudi Driving School as NAS Futsal Champions' [5264-Views]
Al Ain International Airport welcomes daily flights to Jeddah during Ramadan [5244-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories