April 21, 2026 : Tamatem, the leading mobile games publisher in the MENA region, today announced the full acquisition of Playable Factory, one of the world’s most advanced and widely deployed playable ads platforms, serving top gaming companies globally and generating more than 30 billion impressions.Founded in Istanbul in 2018, Playable Fact... ...
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Makkah, April 19, 2026, SPA -- Hira Cultural District in Makkah stands out as one of the most prominent cultural and tourism projects celebrating World Heritage Day, observed on April 18 each year. The project embodies an integrated vision for preserving the historical value of the site and presenting it in a contemporary cultural form.The district... ...
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Riyadh, April 15, 2026, SPA -- The Roads General Authority announced more than 1.5 million truck trips were recorded across the Kingdom of Saudi Arabia’s road network during the first quarter of 2026, reflecting the efficiency of the sector’s infrastructure and its role in supporting logistics movement, strengthening supply chains, and ... ...
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Arar, April 09, 2026, SPA -- Throughout history, camels have been essential to the economy of Northern Borders Region, serving as key means of transportation and trade along desert routes connecting northern Arabian Peninsula with Iraq, the Levant, and Egypt.Notable historical markets such as Linah and Al-Mashahda facilitated trade by providing hub... ...
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At a time when meaningful community experiences matter more than ever, Mercato Shopping Mall continues to set a powerful example of inclusivity, proudly reinforcing its position as Dubai’s only licensed autism-friendly mall. More than just a retail destination, Mercato is shaping a space where every visitor feels understood, supported, and tr... ...
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Makkah, April 13, 2026, SPA -- Clouds blanketed the skies over Makkah today, creating a striking scene and bringing mild weather. The conditions contributed to a noticeable drop in temperatures and added a pleasant atmosphere for residents and visitors. Various districts witnessed a gradual buildup of clouds, ranging from scattered formations to de... ...
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Washington, April 11, 2026, SPA -- A high-level international workshop on AI governance and international cooperation concluded in Washington. The event, organized by the Saudi Data and AI Authority (SDAIA) in collaboration with the World Bank Group, was held from April 6 to 10 and brought together international experts and representatives from var... ...
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Makkah, April 13, 2026, SPA -- The General Transport Center – one of the centers of the Royal Commission for Makkah City and Holy Sites – conducted, in coordination with more than 24 government and operational entities, a virtual simulation of the transport system in the Holy Sites as part of preparations for the Hajj season 1447 AH, ai... ...
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Kayaking has emerged as a premier attraction at Al-Hareed Festival in the Farasan Islands, offering visitors a unique blend of adventure and nature.The activity is centered at Mangrove Beach, a revitalized site known for its tranquil waterways and dense mangrove and tamarisk forests. These natural channels provide an ideal environment for explorati... ...
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Riyadh, April 10, 2026, SPA -- The Saudi Tourism Authority (STA) and Expo 2030 Riyadh signed a strategic Memorandum of Understanding (MoU) aimed at enhancing joint cooperation in promoting Saudi tourism and attracting visitors to Expo 2030 Riyadh.The MoU was signed by CEO and Member of the Board of the Saudi Tourism Authority Fahd Hamidaddin and CE... ...
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Jeddah, April 14, 2026, SPA -- The General Directorate of Border Guard team secured second and third places in the Ocean Kayak Championship held in Jeddah, organized by the Saudi Canoe and Kayak Federation.The team won four medals, including silver and bronze in the long-distance races, silver in the relay, and bronze in the short-distance races. ...
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Riyadh, April 9, 2026, SPA -- The Ministry of Interior and Red Sea Global signed a memorandum of understanding (MoU) today at the ministry’s headquarters in Riyadh.The MoU was signed by Undersecretary of the Ministry of Interior for Security Capabilities Abdullah Al-Kathiri and Chief Executive Officer of Red Sea Global John Pagano.The agreeme... ...
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Jeddah, April 10, 2026, SPA -- Jeddah Governorate will host the Round of 16 and final stages of the AFC Champions League Elite 2025–2026 season from April 13 to 25 at King Abdullah Sports City Stadium and Prince Abdullah Al-Faisal Sports City Stadium.The tournament will feature West Region Round of 16 matches in Jeddah on April 13 and 14 in a... ...
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Jeddah, April 10, 2026, SPA -- Jeddah Governorate will host the Round of 16 and final stages of the AFC Champions League Elite 2025–2026 season from April 13 to 25 at King Abdullah Sports City Stadium and Prince Abdullah Al-Faisal Sports City Stadium.The tournament will feature West Region Round of 16 matches in Jeddah on April 13 and 14 in a... ...
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Lifestyle Product Launches
Spotted on your feed and saved for later — Baneen’s radiant glam from our Ramadan Beauty Series is the glow everyone’s still talking about.
Streaming on TikTok and Instagram via @benefitmiddleeast, the series brought together some of the region’s most loved faces — each revealing their signature look using ......read full article
Two new cheek obsessions. Five shades each. Endless moods.
At Benefit Cosmetics, we believe blush is never just blush — it’s mood, movement, glow and personality in a single swipe. This season, we’re turning up the cheek with two irresistible new blush formulas designed to match every vibe: meet Juice Stick for juicy dewy ......read full article
Originally called The Face Place, Benefit was founded by Jean & Jane Ford, twin sisters from rural Indiana with a knack for breaking rules, a passion for people, and a love for all-things beauty. The brand was built as an alternative to the traditional, impersonal, unapproachable beauty brands of the time, in a quest to shake up the ......read full article
This Valentine's Day, love is in the little things—fluttery lashes, sculpted brows, sun-kissed cheeks, and gifts that feel as good to give as they do to receive. Whether you're shopping for your bestie, your Valentine, or treating yourself (because self-love always wins), Benefit Cosmetics has curated the ultimate ......read full article
Soft, flushed, glowing, and effortlessly romantic — Soft Girl Makeup has been making waves on social media since the beginning of the year, and all signs point to the trend continuing well into 2026. Defined by a delicate, feminine approach to beauty, this viral aesthetic celebrates radiant skin, blush-forward cheeks, luminous ......read full article
Fashion Product Launches
Four shows across three cities - Riyadh, Al Khobar, Jeddah - to be held in June and October
Fastest-growing jewellery show in the Middle East: a celebration of beauty, heritage and craftsmanship
6 May 2026; Jewels of the World is set to return to Saudi Arabia in June, strengthening its standing as one of the region’s premier ......read full article
Dubai, UAE – April 2024: G-SHOCK has announced the launch of the GA-2100CM Series, a new addition to the iconic 2100 line, featuring a bold camouflage concept designed to elevate everyday style.
The series reimagines the streamlined GA-2100 silhouette with an original G-SHOCK camouflage pattern, bringing a fresh and distinctive visual ......read full article
Empowering All Women to Move Forward with Confidence
Dubai, UAE – March 2026: CASIO Middle East and Africa has introduced the G-SHOCK GMA-P2126W in the UAE, expanding its analog-digital lineup with a timepiece that blends refined design with everyday durability, inspired by and celebrating women who navigate everyday life with ......read full article
Visitors to Mercato and Town Centre Jumeirah are in for an exciting retail experience as the PrivilegePLUS loyalty program returns this year with bigger rewards, exclusive discounts, and incredible chances to win throughout the year.
Designed to delight both residents and tourists, PrivilegePLUS transforms every shopping trip into a rewarding ......read full article
CASIO G-SHOCK unveils the GA-2100K series, a bold interpretation of the iconic GA-2100 design inspired by the atmosphere of music-driven nightlife and the vibrant pulse of late-night culture.
The series captures the shadowy thrill of nightclubs and music festivals, where laser lights cut through the rhythm of midnight sound. At the heart of the ......read full article
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Other Product Launches
Featuring advanced Dual Inverter Compressor™ technology and smart ThinQ™ control, LG's air conditioners offer a powerful blend of premium comfort and energy efficiency, supporting the UAE Net Zero 2050 Strategic Initiative.
LG reinforces its commitment to the UAE's sustainability goals by providing innovative air conditioning solutions that significantly reduce energy consumption and support the Net Zero 2050 strategy.
At the core of LG's AC lineup is the industry-leading Dual Inverter Compressor™ technology, which delivers faster, more efficient cooling while operating reliably in the Gulf's extreme climate.
Through the LG ThinQ™ app, residents can achieve a smarter, more sustainable lifestyle with remote energy monitoring and ......read full article
Turkish Airlines, the airline that flies to more countries than any other in the world, has announced the resumption of its Dubai flights starting June 9. This follows a temporary suspension of services that began on February 28, 2026.
Resumption of flag carrier’s Dubai flights marks an important step in restoring connectivity between Türkiye and the UAE as Turkish Airlines reconnects its guests to its global network through its hub in Istanbul.
Flights will resume to and from Dubai International Airport (DXB), providing passengers with seamless travel options across Europe, Asia, Africa, Australia and the Americas.
FLIGHT ......read full article
The popular Abu Dhabi destination is offering an AED 85 experience packed with family entertainment, splash-filled fun, and memorable animal moments.
Abu Dhabi – May 20, 2026: Emirates Park Zoo & Resort is bringing back its much-loved “Rain in the Zoo” experience this Eid Al Adha, inviting families to enjoy a refreshing celebration filled with fun activities, animal presentations, and exciting summer attractions.
“Rain in the Zoo” transforms the Zoo into an immersive seasonal escape featuring cooling rain moments, kids’ water slides, themed entertainment, engaging animal presentations, and activities designed for visitors of all ages.
Adding a meaningful twist to the experience, the event also highlights the importance of rain for animals ......read full article
20 May 2026 (Cairo) - The International Air Transport Association (IATA) has developed the Baggage Community System (BCS), a secure digital platform to support the progressive adoption of the Modern Baggage Messaging (BIX) standard. BCS will enable airlines, airports, ground handlers, and solution providers to gain the operational and passenger experience benefits of BIX even while parts of the industry are in transition from legacy Type B messages for baggage handling.
“Improving baggage operations depends on timely, accurate, and secure information exchange. We cannot do that with legacy Type B messages on teletype networks. And we cannot wait for everyone to convert to modern BIX capabilities. That is where BCS plays an essential role. By handling both BIX and legacy Type B ......read full article
Introduces Premium Economy seating to the upper deck of its iconic A380 in a 2-3-2 layout
Dubai, UAE, 20 May 2026- Emirates has reached a defining milestone in its ambitious multi-billion dollar retrofit programme with the successful reconfiguration of its first two-class A380 aircraft. The newly refurbished aircraft (A6-EUX) has taken to the skies operating as EK 39/40 between Dubai and Birmingham, featuring sparkling new interiors with Emirates’ latest products in three cabin classes: 76 Business Class seats, 56 Premium Economy Seats, and 437 Economy Class seats.
This is the first of 15 two-class A380 aircraft in its fleet that Emirates will renovate as part of its commitment to offer customers a consistently superior experience in the sky.
Managed entirely in-house by ......read full article
Shoppers can win a share of AED 200,000 in cash prizes while enjoying authentic heritage activities and live entertainment.
DUBAI, UAE – 20 May 2026: Arabian Center, Dubai’s favorite community mall, is set to welcome residents and visitors for an immersive Eid Al Adha celebration from 27 May to 31 May 2026. Bringing together cherished traditions, festive entertainment, and rewarding shopping experiences, the mall will offer a vibrant atmosphere that reflects the spirit of togetherness and generosity associated with the blessed occasion.
Taking place daily from 2:00 PM to 10:00 PM at Entrance B, Arabian Center’s Eid activations will invite families to experience authentic cultural traditions through complimentary Arabic coffee and dates, alongside traditional henna ......read full article
H.H. Sheikh Ammar bin Humaid Al Nuaimi lays the foundation for Thumbay Veterinary Hospital and Thumbay College of Veterinary Medicine, opening a new chapter for animal healthcare and veterinary education in the country.
Ajman, UAE — 19 May 2026: Thumbay Group today broke ground on the UAE’s first private veterinary teaching hospital and college, a project that will care for both small and large animals under one roof and train the next generation of veterinarians on home soil. The ceremony took place at Thumbay Medicity, Ajman, in the presence of His Highness Sheikh Ammar bin Humaid Al Nuaimi, Crown Prince of the Emirate of Ajman and Chairman of the Ajman Executive Council, who served as Chief Guest, alongside Dr. Thumbay Moideen, Founder President of Thumbay ......read full article
Dubai, United Arab Emirates, May 18, 2026: Popular comedian and actor Kiku Sharda has received the handover of his apartment at Skyz by Danube, marking another milestone in Dubai’s growing appeal among global celebrities and investors.
Developed by Danube Properties, Skyz by Danube is a contemporary residential tower known for its modern design, fully furnished premium apartments, and lifestyle-focused amenities in Arjan - a fast-growing, high-potential investment hub in Dubai. The successful handover highlights Danube Properties’ commitment to timely delivery and quality construction.
Speaking on the occasion, Rizwan Sajan, Founder and Chairman of Danube Group, said: “I am delighted to hand over the apartment to Mr. Kiku Sharda. This moment reflects our promise of ......read full article
Construction begins on the world’s largest and most advanced aviation engineering facility at Dubai South (DWC airport)
Hangar complex capable of handling 28 wide-body aircraft simultaneously
Largest landing gear workshop in the world
Dubai, UAE, 18 May 2026- Emirates has broken ground on its new US$ 5.1 billion engineering complex at Dubai South slated to become the world’s most modern and advanced maintenance, repairs and overhaul (MRO) facility, cementing Emirates' and Dubai's leadership in global aviation capability and infrastructure.
Emirates’ new engineering facility is being delivered by China Railway Construction Corporation, a leading construction and infrastructure development company with Artelia being appointed the project ......read full article
A Renewed Commitment to Syria’s Future, Rooted in Decades of Trust
Dubai, United Arab Emirates – 18 May 2026: Emaar Properties PJSC (DFM: EMAAR), one of the world’s most valuable and admired real estate developers, today announced that it is in the process of exiting the JV structure relating to The Eighth Gate, its landmark mixed-use development in Yafour, Damascus, marking a decisive new chapter in Emaar’s long-standing relationship with Syria. It will be operating in the Country without any partner.
The Eighth Gate was conceived in 2005 as Syria's first master-planned community - a US$500 million integrated development spanning commercial, retail, hospitality, and residential zones across 300,000 square metres in Yafour, 22 kilometres from the ......read full article
Single Etihad ticket now reaches eight cities across Uzbekistan via Tashkent
Codeshare launch coincides with Etihad’s new daily Abu Dhabi–Tashkent service on 9 August 2026
Abu Dhabi, UAE - Etihad Airways and Uzbekistan Airways have signed a codeshare agreement that opens Central Asia for Etihad’s global guests and links Uzbekistan Airways guests to Etihad’s daily Abu Dhabi service. The agreement takes effect on 15 May 2026, with the first codeshare flights available for travel from 9 August 2026.
Under the partnership, Etihad guests can book a single ticket on Uzbekistan Airways flights from Tashkent to eight destinations across Uzbekistan: Samarkand, Urgench, Nukus, Termez, Fergana, Namangan, Andizhan, and Bukhara – as well as ......read full article
The Group's 12-week 'Win a Dream Home' campaign concludes with a spectacular ceremony honouring its grand prize winners
Dubai, UAE – May 15, 2026: The Shaklan Group, a diversified conglomerate established in 1997, proudly hosted its Dream Home Prize Distribution Ceremony, one of the biggest promotions in the retail sector, marking the grand conclusion of its highly successful three-month campaign. The event celebrated the grand prize winners and the overwhelming response from shoppers across Dubai.
The prize distribution ceremony was a landmark occasion, as Natasha Peter was presented with the keys to a luxury residential unit in Dubai, a life-changing prize that exemplifies the Shaklan Group's mission to make a tangible, positive impact on the lives of ......read full article
Dubai Gold District and Dubai Deira Cluster of Hotels introduce a first-of-its-kind internal culture initiative designed to create meaningful, emotion-led guest experiences for families across every touchpoint
Dubai, UAE, May 2026: Dubai Gold District and the Dubai Deira Cluster of Hotels, managed by Valor Hospitality Partners, have launched the Department of Family Golden Moments – a dedicated internal initiative centred on emotional hospitality, human connection, and creating truly memorable stays for every member. Built on a foundation of experiential micro-interventions – small, localised experiences that allow teams to build trust and ownership organically – the initiative brings forth a deliberate and people-first approach to transforming guest experience ......read full article
Powered by TCL’s latest SQD-Mini LED breakthrough, the new lineup brings exceptional brightness, cinematic colour precision, advanced halo control, and Audio by Bang & Olufsen to consumers across the UAE.
Dubai, United Arab Emirates, May 14, 2026, TCL, a global leader in consumer electronics and the world’s No.1 Mini LED and Ultra Large Screen TV Brand (75”+)¹, has officially unveiled its 2026 SQD-Mini LED TV lineup in the UAE, introducing the new C7L, C8L, and flagship X11L during an exclusive media launch event in Dubai.
The launch marks a significant milestone for TCL in the region, bringing its next-generation SQD-Mini LED technology to UAE consumers through a lineup engineered to redefine brightness, colour purity, contrast precision, and the ......read full article
GE Aerospace to support Emirates in capability building for piece part component repair for GE90 and GP 7200 engine types
Agreement in line with capability roadmap of Emirates Engine Maintenance Centre (EEMC) for excellence in engine repairs
Dubai, UAE, 14 May 2026- Emirates has signed an agreement with GE Aerospace for technical and training consultancy to develop comprehensive piece part component repair capabilities for GE90 and GP 7200 engines.
The agreement was signed by Adel Al Redha, Emirates’ Deputy President and Chief Operating Officer and Mohamed Ali, President & CEO, Commercial Engines & Services, GE Aerospace at the Emirates Group Headquarters.
The agreement will support the expansion of the Emirates Engine Maintenance Centre (EEMC), a US$ 300 million ......read full article
An Inspiring Collaboration with Mawaheb Art Studio Celebrating People of Determination
A wave of creativity, emotion, and human connection has arrived at Mercato Shopping Mall with the launch of Unfolding in Blue — a powerful sensory art exhibition running from 7th to 13th May 2026 in collaboration with Mawaheb Art Studio, the celebrated creative hub dedicated to empowering People of Determination through artistic expression and inclusion.
More than a traditional exhibition, Unfolding in Blue invites visitors into an immersive multi-sensory experience inspired by the many emotional layers and symbolic beauty of the color blue. Through a striking collection of artworks created by Mawaheb’s talented artists, the exhibition explores themes of identity, accessibility, ......read full article
The Dubai-based carrier becomes the first UAE carrier to connect the Libyan city with Dubai
With the start of its three-times-weekly service to Benghazi, the carrier expands its network in Africa to 13 destinations across nine countries
flydubai's network is expected to grow to more than 100 destinations by the summer
Dubai, United Arab Emirates, 14 May 2026: flydubai, the Dubai-based carrier, has announced the launch of direct flights to Benghazi in Libya, becoming the first UAE carrier to operate direct services between Dubai and Benghazi Benina International Airport (BEN). Flights will operate on 17 June 2026 from Terminal 3 at Dubai International (DXB).
The new route will strengthen connectivity between the UAE and Libya while offering passengers from Benghazi ......read full article
Audi CEO Gernot Döllner: "With the Q9, 'Vorsprung durch Technik' is increasingly defined by the in-car experience."
Roomier than ever before: Audi's first large full-size SUV sets new standards for space and exclusivity
Automatic doors, six or seven seats, and an airy panoramic sunroof: in the Audi Q9, entering the vehicle is an experience in itself
Ingolstadt, May 13, 2026 – There are cars whose inner qualities say more than impressive performance data. Audi's first large full-size SUV is one of them. At the heart of the new Audi Q9 is a spacious, exclusive interior – conceived as a sanctuary for family, business, and long journeys. Behind its doors – which are electrically powered for the first time – Audi's ......read full article
Dubai, 13th May 2026: e& UAE has introduced Fibre+, a powerful home broadband offering that combines ultra-fast, reliable fibre connectivity with unmatched entertainment and gaming experiences.
Building on the nation's world-leading fibre infrastructure, Fibre+ delivers multi-gigabit speeds and a seamless, ultra-reliable online experience, enabling the digital ambitions of households across the country.
This next-generation service delivers consistent, high-performance, low-latency internet throughout the entire home. For the ultimate experience, e& UAE is also making it possible to get multi-gigabit connectivity directly into specific rooms with its Fibre-to-the-Room (FTTR) service, bringing true fibre into each living space for stability. This enhancement is designed ......read full article
• Offering UAE residents and GCC travelers up to 30% savings and exclusive family-friendly Eid benefits
Dubai, UAE (May 13, 2026): ECOS Dubai Hotel at Al Furjan has announced the launch of its “Eid Vibe Stay” offer, introducing a special Eid Al Adha staycation experience tailored for UAE residents and visitors from across the GCC seeking comfort, convenience, and value-driven hospitality during the festive season.
Available for bookings from now until the end of Eid, the offer is valid for stays between 22 May and 31 May 2026, combining contemporary hospitality with a range of exclusive guest benefits designed to enhance the holiday experience for families, couples, and leisure travelers alike.
As part of the offer, guests can enjoy:
30% off the Best ......read full article
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