Featured in Fashion
Empowering All Women to Move Forward with Confidence
Dubai, UAE – March 2026: CASIO Middle East and Africa has introduced the G-SHOCK GMA-P2126W in the UAE, expanding its analog-digital lineup with a timepiece that blends refined design with everyday durability, inspired by and celebrating women who navigate everyday life with confidence and strength.
Building on the compact form of the GMA-P2110 series and its distinctive octagonal bezel, the GMA-P2126W features a cohesive dark grey aesthetic that highlights the depth and versatility of a monochrome palette. Subtle gold-toned accents add contrast, bringing a sense of warmth and understated elegance to the design, while the use of metallic elements on the dial enhances its overall refined finish.
Designed for everyday wear, the watch offers G-SHOCK’s signature ......read full article
Visitors to Mercato and Town Centre Jumeirah are in for an exciting retail experience as the PrivilegePLUS loyalty program returns this year with bigger rewards, exclusive discounts, and incredible chances to win throughout the year.
Designed to delight both residents and tourists, PrivilegePLUS transforms every shopping trip into a rewarding journey. Members can enjoy up to 50% instant discounts across a wide selection of participating stores, making every visit more valuable and enjoyable.
Adding to the excitement, shoppers who spend AED 200 or more have the opportunity to win premium retail vouchers, lifestyle hampers, and much more. Each purchase brings customers one step closer to a range of fantastic prizes, including monthly rewards worth AED 15,000.
Participants can look forward to winning vouchers and experiences from ......read full article
Makkah, March 24, 2024, SPA -- Eid Al-Fitr events at Hira Cultural District in Makkah are drawing growing numbers of residents and visitors.
The events include a range of programs and live shows, most notably Eid Theater, which offers entertainment, stage performances, and interactive competitions for all age groups, especially children and families.
They also feature designated areas for recreational activities and interactive experiences, along with cultural and educational corners that highlight the historical significance of Jabal Al-Nour and the Cave of Hira.
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CASIO G-SHOCK unveils the GA-2100K series, a bold interpretation of the iconic GA-2100 design inspired by the atmosphere of music-driven nightlife and the vibrant pulse of late-night culture.
The series captures the shadowy thrill of nightclubs and music festivals, where laser lights cut through the rhythm of midnight sound. At the heart of the design is a newly developed surface finish on the dial, delivering a clean and modern look that enhances the streamlined silhouette of the GA-2100.
A glossy finish and rich color scheme create a striking visual depth reminiscent of piano black, giving the watch a sleek and sophisticated presence.
The design further comes to life through layered textures and vibrant accents inspired by the late-night music scene. Neon-colored highlights sparkle like laser lights, while translucent matte ......read full article
This Eid Al Fitr, Mercato and Town Centre Jumeirah invite residents and visitors to celebrate the festive season with exciting shopping rewards, vibrant entertainment, and memorable family experiences from 12 to 18 March 2026.
Bringing the spirit of Eid to life, both malls will offer shoppers the opportunity to win AED 5,000 every day. Visitors who spend AED 200 or more at Mercato or Town Centre Jumeirah can simply scan their PrivilegePLUS app to enter the daily draw and stand a chance to walk away with fantastic cash prizes.
Adding to the festive atmosphere, Mercato Mall will transform into a lively hub of Eid celebrations, featuring daily family entertainment, captivating live performances, and engaging experiences designed for visitors of all ages. Families can enjoy joyful moments together while soaking in the cheerful Eid ......read full article
CASIO G-SHOCK unveils the GA-2100K series, a bold interpretation of the iconic GA-2100 design inspired by the atmosphere of music-driven nightlife and the vibrant pulse of late-night culture.
The series captures the shadowy thrill of nightclubs and music festivals, where laser lights cut through the rhythm of midnight sound. At the heart of the design is a newly developed surface finish on the dial, delivering a clean and modern look that enhances the streamlined silhouette of the GA-2100.
A glossy finish and rich color scheme create a striking visual depth reminiscent of piano black, giving the watch a sleek and sophisticated presence.
The design further comes to life through layered textures and vibrant accents inspired by the late-night music scene. Neon-colored highlights sparkle like laser lights, while translucent matte ......read full article
Dimensional Latticework Dial Inspired by the Traditional Kigumi Woodwork Technique
Dubai, March 02, 2026 — Casio Computer Co., Ltd. has released a new MR-G timepiece, adding to the flagship line of the G-SHOCK brand of shock-resistant watches. The new MRG-B2100D features a three-dimensional latticework dial inspired by the functional beauty of kigumi,*1 the traditional Japanese art of woodwork joinery, adorned with hanada-iro, a stately blue color.
* Kigumi is a traditional Japanese construction method and woodworking technique used for wooden joinery without the use of nails or other metal fittings.
Driven by its Purpose — “Through the power to put wonder at hand, bring new levels of joy to lives one by one” — Casio continues to create new value the world has never seen before. As the G-SHOCK ......read full article
Dubai, UAE – February 2026: As Ramadan invites reflection, gratitude and togetherness, and Eid celebrates generosity and appreciation, Oris presents a curated selection of exceptional timepieces perfect for gifting. Each timepiece embodies craftsmanship, legacy, and the timeless value of gifting, meaningfully.
Big Crown x Cervo Volante 75th Anniversary Edition
Marking the 75th anniversary of Ahmed Seddiqi, this exclusive Oris edition celebrates a long-standing UAE partnership. Limited to 25 pieces, the 38 mm stainless steel watch features a sand-coloured fumé dial, Pointer Date, domed sapphire crystal, and a leather strap, blending desert-inspired vintage design with Oris’s aviation heritage.
ProPilot Desert Edition
Inspired by the desert’s textures and hues, the 41 mm ProPilot Desert ......read full article
Saudi Arabia, Riyadh, 11th February 2026: Gold Apple, one of the largest international beauty retailers, is strengthening its presence in the Kingdom of Saudi Arabia with the upcoming opening of its new store in Riyadh Park Mall. The launch is set in the first half of 2026. It will be Gold Apple’s second store in Saudi Arabia and the next step in the company’s Gulf expansion following Doha, Dubai and Jeddah.
Designed around Gold Apple’s retailtainment approach, the Riyadh store will bring an immersive, mall friendly beauty destination to the capital, combining discovery, expertise and experience under one roof. Visitors will be able to explore fragrance and makeup, receive consultations, participate in brand activations and seasonal events, and enjoy interactive zones that turn beauty shopping into a social ......read full article
New Exterior Design Co-Created by Human Designers and AI
Dubai, February 23, 2026 — Casio Computer Co., Ltd. has released the GMW-BZ5000, a new full-metal addition to the G-SHOCK 5000 line, which carries on the iconic form of the very first G-SHOCK. This new shock-resistant watch adopts a high definition, high contrast, memory-in-pixel (MIP) LCD with a wide viewing angle.
Guided by the Casio Purpose — “Through the power to put wonder at hand, bring new levels of joy to lives one by one” — the company has brought the world products that challenge conventional thinking. G-SHOCK timepieces embody the concept of toughness and continue to deliver wonder to people with ever-evolving structures, functions, and materials.
The new GMW-BZ5000 is the first full-metal G-SHOCK to feature an MIP LCD, for a ......read full article
This Ramadan, Mercato Shopping Mall welcomes the community to embrace the spirit of generosity, compassion, and togetherness through a heartwarming programme of charitable giving and family-friendly experiences.
In collaboration with Emirates Red Crescent, Mercato is hosting a special Ramadan donation drive dedicated to supporting families in need. Visitors are encouraged to contribute essential items such as clothing, toys, books, and non-perishable food — simple acts of kindness that create meaningful impact.
Enhancing the festive atmosphere, the mall will offer a rich calendar of engaging experiences for families and children. Guests can enjoy the enchanting Flying Carpet of Kindness show, interactive creative workshops for kids, traditional Arabic calligraphy experiences, and special iftar moments featuring the ......read full article
Riyadh, February 16, 2026, SPA -- The King Abdulaziz and His Companions Foundation for Giftedness and Creativity (Mawhiba) announced the identification of over 34,000 gifted students in the 16th edition of the National Program for Gifted Identification 2026, conducted in collaboration with the Ministry of Education and the Education and Training Evaluation Commission, bringing the total number of identified gifted students to more than 278,000.
This year, 34,358 students were discovered, including 2,469 exceptionally gifted and 31,889 gifted students. Of the 94,323 students registered in 2026, 89,843 took the Mawhiba Multiple Cognitive Aptitude Test, raising the total number of test participants since 2011 to over 776,000.
The test, offered in Arabic and English at more than 100 centers, assesses mental flexibility, reasoning, and ......read full article
Riyadh, February 13, 2026, SPA -- The Architecture and Design Commission launched the second cycle of the King Salman Charter for Architecture and Urbanism Award, aimed at celebrating outstanding urban projects. Submissions are now open and will be accepted until March 31.
The award seeks to reinforce the principles of the King Salman Charter for Architecture and Urbanism, thereby enhancing urban quality and improving overall quality of life.
Participation is open to experts, professionals, and all eligible groups that can nominate projects they consider distinguished and worthy of the award according to the announced criteria, the commission noted.
Submissions are completed online via the official channels, allowing the evaluation stages based on the approved timeline and culminating in the announcement of winners. Assessment ......read full article
Dubai, February 10th - Cartier is pleased to unveil En Équilibre High Jewelry exhibition in Dubai, presented within the serene setting of Keturah Park. The collection reveals the Maison’s latest creations, celebrating creativity, craftsmanship, and savoir-faire.
The En Équilibre collection draws inspiration from a world where beauty is both simple and bold, and where the interplay of opposites results in seamless balance. Through its creations, Cartier embraces contrasts – from simplicity to grandeur, symmetry to asymmetry – in a pursuit of perfect harmony.
Throughout the exhibition, guests will discover Cartier’s High Jewelry creations through a narrative structured around three universes, each reflecting a dimension of balance and creative expression.
The journey begins with harmony ......read full article
Riyadh, February 09, 2026, SPA -- The Royal Commission for Riyadh City, via its Riyadh Art program, has launched the Tuwaiq Sculpture 2026 exhibition on Prince Mohammed bin Abdulaziz Street (Tahlia). Open to the public from February 9 to 22, the exhibition showcases 25 new artworks themed "Traces of What Will Be," exploring transformation and urban renewal. These sculptures were crafted during a live phase from January 10 to February 5, during which artists from 18 countries used local stone and recycled metals, allowing the public to witness the creative process firsthand.
The exhibition site on Tahlia Street was strategically chosen for its historical legacy of innovation to provide a conceptual framework for the works. Overseen by a panel of international experts, the exhibition serves as an interactive cultural platform ......read full article
Riyadh, February 06, 2026, SPA -- The Saudi team made a notable appearance at the fashion show featuring national Olympic committees participating in the Winter Olympic Games, which was held as part of Milan Fashion Week, with the participation of 17 national Olympic committees from around the world. The Saudi Olympic and Paralympic Committee (SOPC) was the only Arab entity to take part in this global event.
Saudi national team athlete Rakan Ali Reda participated in the show, wearing a design created by Saudi fashion designer Alia Al-Salmi, which embodied elements of Saudi heritage through a contemporary aesthetic that blends authenticity with modernity. The visual presentation reflected national identity within an international context.
Al-Salmi is regarded as one of the leading Saudi designers in fashion associated with major ......read full article
Reconstructed Shock-Resistant Structure and Streamlined Exterior
Dubai, UAE — Casio Computer Co., Ltd. has announced the new addition to the G-STEEL line of G-SHOCK brand of shock-resistant watches, which combines signature toughness with a sleek metal exterior. The new GST-B1000D features a minimalist design with an enhanced fit.
Guided by the Casio Purpose “Through the power to put wonder at hand, bring new levels of joy to lives one by one” the company continues to bring unprecedented value to the world. Born from a developer’s passion to create a watch that would not break, G-SHOCK timepieces bring wonder and inspire people with their tough structure and advanced functionality.
The new GST-B1000D is a shock-resistant watch with a contemporary minimalist design that expresses the beauty of ......read full article
Riyadh, February 4, 2026, SPA -- The Fashion Commission and global luxury group Kering announced Tuesday the launch of the "Kering Generation Award X MENA" across the Middle East and North Africa (MENA) for 2026. They made the announcement during the opening of the RLC Global Forum, hosted at the Embassy of France in Riyadh.
This year's award builds on the strong success of the 2025 award, which attracted more than 500 applications, shortlisted 21 finalists, and recognized three winners. Participants benefited from mentorship programs, workshops, and opportunities to strengthen their global presence. Building on this momentum, the 2026 program seeks to expand its impact across the MENA region.
This year’s award focuses on four key areas of sustainable fashion: innovation in regenerative materials and clean ......read full article
Van Cleef & Arpels presents Poetry of Time, a public exhibition exploring the Maison’s poetic interpretation of time through its most emblematic watchmaking creations. Hosted at Bujairi Terrace, Diriyah, Riyadh, the exhibition invites visitors into an immersive environment inspired by Van Cleef & Arpels’ cherished sources of inspiration: love, nature, astronomy, couture, fairies and ballerinas.
True to its poetic vision of life, Van Cleef & Arpels instills a distinctive dimension into the art of watchmaking, that of dreams and emotions. At the crossroads of inventiveness and fantasy, the Maison interprets the measurement of time as an invitation to imagine, dream and rejoice. Each creation expresses the poetry of every moment, conveying a unique vision of time imbued with grace and ......read full article
Celebrating the Arrival of Stranger Things Season 5 with Exclusive Limited-Edition Timepieces
Casio Middle East and Africa is thrilled to announce the availability of a brand-new limited-edition collaboration with the globally acclaimed Netflix series “Stranger Things.” This marks the second special partnership between CASIO and the hit supernatural mystery franchise, arriving just in time to celebrate the release of Season 5, the final chapter of the series.
The collection features two uniquely designed models — DW-5600STT-1 and AQ-800EST-1A — both drawing creative inspiration from the parallel worlds central to Stranger Things, including the dark and enigmatic “Upside Down.”
Distinctive Design Details
DW-5600STT-1: Based on the classic DW-5600 series, this model incorporates iconic ......read full article
Enthralled by the celestial vault, Van Cleef and Arpels has dreamed of capturing the poetry of stars. Since the 1950s, creations inspired by the signs of the Zodiac have reflected the symbolism of constellations. Today, the Maison continues this tradition with new interpretations of its medals, in white gold and on bracelets. Expanding the wearing possibilities, these pieces are imbued with the story of their wearer.
In 2021, Van Cleef and Arpels presented twelve creations echoing the first yellow gold medals that appeared in its collections in the 1950s. This heritage inspired a new ensemble with a personal touch. Twelve bracelets recall the charm jewelry the Maison has crafted throughout its history. The medals are revisited in sizes adapted to the wrist, 16 mm in diameter, and suspended from the chain thanks to a jump ring. They ......read full article
The festive spirit is in full swing at Mercato and Town Centre Jumeirah as Dubai Shopping Festival (DSF) 2026 delivers an exciting mix of world-class entertainment, unbeatable shopping offers, and rewarding experiences for visitors of all ages. Running until 1 February, Mercato is buzzing with energy, bringing families and shoppers together for unforgettable DSF moments.
Taking centre stage is a spectacular entertainment lineup at Mercato, featuring the Rolling Gravity Circus—a modern acrobatic balance show on wheels that leaves audiences in awe. Adding to the excitement is the lively Jay Magic Comedy Show, captivating visitors with enchanting illusions and laugh-out-loud performances. Creative workshops for children, along with roaming performers, further enhance the festive atmosphere, ensuring daily doses of breathtaking ......read full article
Mercato is welcoming visitors into a world of festive wonder with the launch of its highly anticipated Winter Spectacular, running from 11–25 December 2025. This year’s celebration transforms the mall into a charming Italian-inspired winter village, glowing with twinkling lights, joyful performances, and magical moments for the entire family.
With enchanting décor, heartwarming entertainment, creative festive workshops, and delightful meet-and-greet experiences, Mercato promises an unforgettable holiday season for both residents and tourists.
Guests can immerse themselves in daily celebrations (excluding Mondays, Tuesdays, and 24 December) from 4:00 PM to 8:15 PM, where a vibrant line-up of festive entertainment awaits. The programme features the captivating Snowfall for Santa main show, a breathtaking live performance ......read full article
December 5th, 2025
On the occasion of the Red Sea International Film Festival’s Women in Cinema Gala held in Jeddah on December 5, Dilan Çiçek Deniz wore creations from Maison Boucheron.
Dilan Çiçek Deniz adorned herself with a Serpent Bohème Vintage ring, paved with diamonds, in yellow gold and a Serpent Bohème bracelet, paved with diamonds, in yellow gold.
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Dubai, UAE – December 08, 2024: CASIO Middle East and Africa proudly announces the return of G-SHOCK to Sole DXB 2025, the region’s leading festival for contemporary culture, bringing together fashion, art, music and design, taking place from 12th – 14th December 2025 at Dubai Design District (d3). This year, G-SHOCK elevates its presence with an immersive booth designed to engage, inspire, and connect with the region’s vibrant creative community.
Festival attendees will be the first in the Middle East to explore G-SHOCK’s newest releases, including a limited-edition Sole DXB collaboration model featuring the festival’s signature logo—available exclusively during the event in limited quantities.
In addition, G-SHOCK will spotlight its globally celebrated NIGO collaboration, showcasing ......read full article
Town Centre Jumeirah is set to transform into a winter wonderland this December with the launch of “Magical Moments”, a joyful three-day celebration bringing families together for a festive experience filled with wonder, creativity, and holiday cheer.
From 5–7 December, visitors can immerse themselves in the spirit of the season as roaming elves and Santa Claus fill the mall with lively entertainment, laughter, and delightful photo opportunities. Guests can indulge in classic holiday treats—including cotton candy, popcorn, and warm hot cocoa—adding the perfect sweet touch to every visit.
Young visitors will enjoy a colourful line-up of winter-themed workshops, festive arts and crafts, and fun face painting designed to spark imagination and creativity. Families can also look forward to captivating ......read full article
Dubai, UAE — November 2025: CASIO Middle East & Africa proudly announces the launch of the MR-G B5000HT, a new addition to the prestigious G-SHOCK MR-G collection — the brand’s pinnacle line that unites traditional Japanese craftsmanship with cutting-edge innovation. This limited-edition masterpiece, inspired by the first G-SHOCK design, is released alongside the signature MRG-B5000, further enriching the MR-G lineup for collectors and connoisseurs across the region.
A Heritage Reimagined — The MRG-B5000HT
Limited to only 500 pieces worldwide, each with a serial number.
The MR-G B5000HT pays tribute to the original G-SHOCK with an extraordinary expression of detail. Its bezel and bracelet are meticulously hand-hammered using the traditional “Tsuiki” technique by Japanese master craftsman ......read full article
Mercato and Town Centre Jumeirah are set to celebrate the 54th UAE National Day with an uplifting line-up of cultural entertainment, family activities, and exceptional shopping offers, creating a memorable long weekend for residents, tourists, and the wider community.
Celebrate the 54th UAE National Day at Mercato, where culture, family fun, and national pride come together for an unforgettable long weekend. From 1–3 December, Mercato will be adorned with vibrant National Day décor inspired by the iconic colours of the UAE flag, offering a warm and inviting atmosphere for all visitors.
Guests can look forward to a rich programme of authentic cultural experiences, including traditional Al Ayala dance performances, intricate henna art, and the opportunity to take photographs with majestic falcons. Children will be treated to ......read full article
The German fashion house BORIS BECKER has officially opened its latest store at Mercato Mall, Jumeirah, introducing a new destination for men who value timeless sophistication, modern comfort, and effortless style.
This new flagship location captures the brand's essence—a seamless blend of European craftsmanship and contemporary edge.
The space exudes minimalist luxury, where every detail, from the sleek architecture to the refined finishing, reflects BORIS BECKER's commitment to understated elegance.
To celebrate the opening, the brand unveiled its Winter 2025 Collection, featuring a curated selection of tailored jackets, refined knitwear, versatile trousers, sleek shoes, and statement accessories.
Each piece is crafted for the modern gentleman—whether he's closing a deal, attending a formal ......read full article
An ode to innovation, sustainability, and timeless Italian creativity
Dubai – November 05, 2025: Kartell returns to Downtown Design Dubai 2025 with ‘The Shape of What’s Next’, an immersive presentation that reflects the brand’s vision of design projected into the future. From November 5 to 9, at the Dubai Design District, Kartell invites visitors to discover a new chapter of creativity, one where technology, craftsmanship, and emotion come together to shape the living spaces of tomorrow. Through this year’s exhibition, Kartell reaffirms its identity as a pioneer of innovation and sustainable design, values that continue to define its global legacy.
“Downtown Design Dubai is the perfect stage for Kartell to share our vision of innovation and beauty,” says Lorenza Luti, Marketing & ......read full article
Dubai, UAE — October 28, 2025: CASIO Middle East & Africa proudly announces the regional launch of two new G-SHOCK models that redefine sophistication and toughness — the MTG-B4000 Carbon-Hybrid and the GBM-2100A G-STEEL Series. Both embody the brand’s continuous pursuit of innovation, durability, and bold design.
MTG-B4000 — The Carbon-Hybrid Masterpiece
A fusion of cutting-edge materials and refined aesthetics, the new MTG-B4000 represents the next evolution in G-SHOCK’s premium MT-G collection. Crafted with a Carbon-Hybrid Frame, the model integrates laminated carbon and glass-fibre sheets, resulting in exceptional strength and lightness.
Each surface showcases polished metal and exposed carbon layers, giving the watch a powerful yet refined character. Designed through collaboration between ......read full article
24–25 October | 3:30 PM – 7:00 PM
Get ready for a frightfully fun weekend as Town Centre Jumeirah transforms into a Halloween wonderland on 24–25 October, offering two days of free family entertainment filled with laughter, excitement, and spooky surprises for all ages!
Visitors are invited to dress in their favorite costumes and take part in a thrilling line-up of activities, from live shows and games to trick-or-treating adventures throughout the mall. The event promises a magical mix of fun and fantasy, where little ghosts and goblins can dance with Dracula, meet enchanting Halloween characters, and enjoy a day packed with treats, creativity, and laughter.
Ongoing Activities (3:30 PM – 6:30 PM):
• Face Painting
• Kids’ ......read full article
Dubai, UAE — October 21, 2025: CASIO Middle East & Africa is proud to introduce the G-SHOCK Women Pink Ribbon 2025 edition, a meaningful timepiece dedicated to raising awareness about breast cancer and reinforcing the importance of early detection, diagnosis, and treatment.
This special model, GMA-S145PK-4A, represents G-SHOCK’s ongoing commitment to the Pink Ribbon campaign and aligns with “Pink October” activities globally.
The GMA-S145PK-4A features feminine yet bold design cues with a pink colour scheme and details matching the iconic Pink Ribbon emblem. In support of breast cancer research, Casio remains committed to supporting the Pink Ribbon campaign worldwide through donations and event activities, as part of its ongoing efforts to help build a world where everyone can live with health and ......read full article
11 October 2025; Jewels of the World officially opened its doors in Jeddah on 11 October, marking the final stop in its Saudi Arabian tour and the last show of the year. Following hugely successful showcases in Riyadh and Al Khobar in May – and an anticipated return to Riyadh just last week – the Jeddah exhibition is the fourth and final instalment in the celebrated series for 2025.
Exhibiting brands include Abdullah Sulaiman Al Suhaim Jewellery, Al Baqshi Gold & Diamond Company, Al Hashimi Pearls, Almas Jameel, Amarin Jewels By Haneen, Bishan, Blue Diamond Jewellery, Butani Jewellery, Charles Oudin, Dani By Daniel K, Diva Jewels, Ethonica Jewel, FerriFirenze, Gem Experience, Gems & Jewels Palace, Iram Jewelry, K K Jewels, La Molla, La Prima Gioielli, Luca Carati, Nafees Jaipur, Nigaam Jewels, Panchoo Jewels, ......read full article
8 October 2025; Following a hugely successful show in Riyadh, Jewels of the World is set to open in Jeddah. From 11-14 October 2025, prestigious international brands and independent designers will gather for a spectacular showcase of fine and high jewellery at Jeddah Hilton. Once again, the event promises a standout display of craftsmanship, precious gemstones and one-off masterpieces.
Exhibiting brands include Abdullah Sulaiman Al Suhaim Jewellery, Al Baqshi Gold & Diamond Company, Al Hashimi Pearls, Almas Jameel, Amarin Jewels By Haneen, Bishan, Blue Diamond Jewellery, Butani Jewellery, Charles Oudin, Dani By Daniel K, Diva Jewels, Ethonica Jewel, FerriFirenze, Gem Experience, Gems & Jewels Palace, HRH Joaillerie, Iram Jewelry, K K Jewels, La Molla, La Prima Gioielli, Luca Carati, Marceline Paris, Nafees Jaipur, Nigaam ......read full article
Shopping at Mercato and Town Centre Jumeirah just got even more rewarding! The excitement around the PrivilegePLUS loyalty program continues to grow as members turn their everyday shopping into extraordinary experiences — with instant discounts, exclusive benefits, and a chance to win incredible prizes every month.
The Save & Win monthly draws have already crowned several lucky shoppers:
Mr. Jimmy Gonzalez – July Winner
Ms. Khulood Alzarooni – August Winner
Ms. Mahshid Abedi – September Winner
Each winner walked away with AED 15,000 worth of prizes, and the rewards are only getting bigger!
Adding to the thrill, PrivilegePLUS proudly announced its first Grand Draw winner, Ms. Sawsan Taymoor, who won a Liali ......read full article
3 October 2025; The highly anticipated Jewels of the World was inaugurated in Riyadh on Friday, 3rd October by HRH Mohammed bin Nahar bin Saud bin Abdulaziz Al Saud, during an exclusive reception attended by dignitaries, industry leaders and international guests.
Taking place at the Four Seasons Hotel, Saudi Arabia’s premier watch & jewellery show features a dazzling display of creations from over 100 brands from all over the world. Offering an interactive retail experience and access to brands and collections not previously introduced in the Kingdom, the five-day glittering affair is the largest yet, and remains open to the public until 7th October.
A number of celebrated names join the Riyadh event, including legendary Bond Street jeweller David Morris. The house will be presenting a number of pieces including the ......read full article
With its shape, clasp and screw motif, Cartier revolutionised jewellery for lovers by creating the LOVE bracelet in New York in 1969. A reflection of an era, it embraced a new freedom in love, sealed with a screwdriver. With the LOVE bracelet, falling in love became a radical adventure, an incentive to take up the challenges of love.
The cultural impact of this vision of love is carried on by LOVE Unlimited, the latest creation in the LOVE collection. This fully flexible bracelet wraps around the body like a love connection that can be attached to another bracelet, in pairs or infinitely, for a limitless love.
Ergonomic, elegant and intensely precious, the LOVE Unlimited bracelet has all the appeal of jewellery. A true feat of innovation, from the first design to its final production this flexible, second-skin version took more ......read full article
With First Ever Mechanical Movement in a Casio Timepiece
DUBAI, September 29, 2025 — Casio Computer Co., Ltd. announced that the latest addition to the EDIFICE line of timepieces based on the brand concept of “Speed & Intelligence” is availale in the UAE The new EFK-100CD is a mechanical watch that, for the first time in the EDIFICE line, incorporates forged carbon — a material renowned for its strength and lightweight properties.
Driven by its Purpose — “Through the power to put wonder at hand, bring new levels of joy to lives one by one” — Casio continues to bring unprecedented new value to the world. EDIFICE, a brand inspired by the world of motorsports, keeps delivering wonder and joy to customers through its bold designs and distinctive style, incorporating carbon fiber and ......read full article
Dubai, UAE — September 23, 2025: G-SHOCK, the brand that continues to set the standard in durable luxury timepieces, proudly unveils the MRG-B2000BG-3A, a striking new model in its flagship MR-G series. Designed and crafted in Japan, this premium analog watch blends cutting-edge technology with refined artistry, inspired by the deep green hue that iron takes on when heated to make traditional Japanese armor and helmets.
The MRG-B2000BG-3A features a distinctive kurogane-iro (deep green) color scheme, traditionally associated with Japanese ironwork. This rich tone is combined with gold accents, creating a bold, dignified aesthetic. The watch’s multi-component bezel and band are treated with deep-layer hardening and DLC coating, ensuring both exceptional durability and an elevated finish.
Built to perform as impressively ......read full article
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