, Online Press Release from Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina
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Pogačar triumphs on Queen stage of Giro D'Italia

Slovenian puts time into rivals in Livigno Tadej Pogačar and UAE Team Emirates continued to leave their mark at the Giro D'Italia, taking home the queen stage of the race from Manerba del Garda to Livigno (222km). After tireless work in the valleys from his teammates, the Slovenian went clear on the penultimate first-category climb of the Passo di Foscagno, catching all the riders of the large early breakaway, with Nairo Quintana (Movistar) being the last to be brought back at -2km. Pogačar: "Today was one of the best days– I would not say that it was the best day of my career, but it was a really nice stage, really good route, nice climbs. The team did a super good job. We had this stage in mind since December. I'm super happy that we kept it under control. It was a really strong breakaway, but I more

McNulty defends US TT title as Molano top-5 in Giro D'Italia

Pogačar continues in pink​ Brandon McNulty took a big win on the Time Trial bike today, successfully defending his time-trial title in Charleston, USA on the 33.7km flat course. The Arizona native blitzed the course in a time of 37:42kmph with an average speed of a whopping 53.6kmph. McNulty : “I’m super happy to win another nationals. It was a big goal for me this year, especially with it being important for selection for the Olympics. I was a bit nervous because After Romandie I had a lot of fatigue from the long season so far. It was a really straightforward course with no hills or turns so it was just suffering on the pedals for 40 minutes. It’s really nice to take another win and now my next TT objective will be for the Olympics.” Results 1.Brandon McNulty (UAE Team Emirates) more

Dac Is Back: António Takes The Chequered Flag To Make It Three Wins In Berlin

António Félix da Costa secures a historic third win at Tempelhof and earns the TAG Heuer Porsche Formula E team its first victory on home turf. Da Costa defended early competition from the Jaguar TCS Racing machines, utilising strategic ATTACK MODE activations and propelling himself to victory after a late-braking manoeuvre. Leaving the German capital, Nick Cassidy of Jaguar TCS Racing dominates the standings with a substantial 45-point lead, ahead of da Costa’s teammate Wehrlein and Round 10 podium-sitter Oliver Rowland of Nissan Formula E. The ABB FIA Formula E World Championship continues in two weeks’ time for Rounds 11 and 12 of the 2024 Shanghai E-Prix. Berlin, Riyadh, Dubai. Sun. 12 May 2024 – António Félix da Costa clinched the win in Round 10 at the 2024 SUN MINIMEAL Berlin E-Prix making more

Hat trick for Pogačar at the Giro

Slovenian conquers Prati di Tivo stage; Hirschi 2nd in Hungary​ In Prati di Tivo, Pogačar took his 3rd victory in the Giro, preceding in a restricted sprint of 11 riders Daniel Martinez (Bora-hansgrohe) and Ben O’Connor (Decathlon AG2R). Stage 8, with start from Spoleto, finished in the summit arrival of Prati di Tivo (14,7 km at 7%) after that the cyclists had covered 152 km with the climbs of Forca Capistrello (2nd category) and Croce Abbio (3rd category). UAE Team Emirates was flawless in controlling a 14 riders breakaway, allowing a 2’ of maximum advantage and gradually bridging the gap from the head of the race on the final climb. Then, the pace of Felix Grossschartner and Rafal Majka selected the top riders group to 12 members, prelude to a series of attempts of attacks by more

Pogačar prevails in Perugia time trial at Giro D'Italia

Amazing performance by the pink jersey; Ulissi is 2nd in the Tour of Hongrie​ The pink jersey of Tadej Pogačar is shining even brighter after the individual time trial of 40,6 km from Foligno to Perugia. The Slovenian rider won the stage thanks to an amazing performance on the final hill of the course (6,6 km at 4,1%) which allowed him to close the time split of 47” from Filippo Ganna at the second timepoint at -7 km to the arrival. After having managed his effort on the flat part, an impressive climb by Pogačar gave him the victory number 72 in his career with the time of 51’44” (Ganna +17”) and made even more solid his leadership in the GC: Geraint Thomas (Ineos-Grenadiers) had a gap of 2’ in the ITT and he’s now 3rd in the GC (+2’46”), while in second place more

GRIF Saudi Sparks Innovation and Collaboration at Future Hospitality Summit (FHS) 2024

The Global Restaurant Investment Forum (GRIF) Saudi Sparks Innovation and Collaboration at Future Hospitality Summit (FHS) 2024 The renowned annual gathering of F&B professionals, which recently took over the Mandarin Oriental Al Faisaliah in Riyadh on April 29th, was a resounding success, with several influential figures giving their incredible insights into the future of the industry Riyadh, Saudi Arabia (09 May 2024): The recent Future Hospitality Summit in Riyadh was another great success, playing host to a myriad of pivotal moments including several insightful panel discussions as part of the Global Restaurant Investment Forum (GRIF) Saudi. GRIF has been a cornerstone event focusing on the forefront of trends and innovations within the hospitality industry since its creation. Held on April 29th, at the Mandarin Oriental Al more

Saudia Embarks on a Revolutionary Cross Partnership Journey with Newcastle United and Formula E in Ground-Breaking Film

May 9, 2024 - Jeddah, Saudi Arabia: Saudia, in an unprecedented move, unveils its pioneering cross partnership promotional film, marking a significant milestone in the airline's marketing endeavours. Teaming up with renowned partners Newcastle United Football Club and Formula E, Saudia's debut in cross partnership storytelling signifies its commitment to uniting its partners just as seamlessly as it brings together its customers all around the world. Commenting on this ambitious endeavour, Khaled Tash, Group Chief Marketing Officer of Saudia, expressed his excitement, stating, "This film exemplifies Saudia's commitment to innovation and collaboration. Sport has such a unique power to bring people together and through exciting projects like this we’re committed to bringing fans of both Newcastle United and more

New Porsche Taycan Turbo Gt To Debut As Fia Formula E Safety Car At 2024 Sun Minimeal Berlin E-Prix

The Porsche Taycan Turbo GT will become the new Safety Car for the ABB FIA Formula E World Championship, debuting in Berlin on May 11-12. The Turbo GT features enhanced power, range and faster charging, with the optional Weissach package enabling acceleration from 0-100km/h in 2.2 seconds and a top speed of 305 km/h, alongside an ATTACK MODE inspired by Formula E technology. Two Taycan Turbo GT variants, distinguished by exterior colours, will become the championship’s Safety Car and replacement Safety Car. Porsche’s involvement in Formula E reflects its commitment to sustainability and electrification, with insights gained from motorsport informing advancements in commercial production, exemplified by the Taycan’s continuous improvement.   Berlin, Dubai and Riyadh, 8th May 2024: At the 2024 SUN more

First victory and first Pink Jersey for Pogačar at Giro D'Italia

Solo victory at the top of Oropa climb for the Slovenian At 4,5 km to the finish line of stage 2 of the Giro d'Italia (161 km with start from San Francesco al Campo and summit arrival in Oropa) Tadej Pogačar started to build up his first victory in the race and the first Pink Jersey of his career. The Slovenian rider attacked from the head of the peloton (5 riders main breakaway of the day neutralized in the early part of the final climb, 11,8 km at 6,1%), causing the reaction of Ben O'Connor (Decathlon AG2R) who could not keep the pace of the UAE Team Emirates captain and had to give up soon the idea of following him. Pogačar kept on pedalling on a high pace towards a solo victory, while behind him the main opponents gathered and tried to limit the gap: on the finish line, the Slovenian had an advantage of more

Hayy Jameel opens two major exhibitions, celebrating modern and contemporary art from and around Jeddah and the Red Sea

Jeddah: Art Jameel, an independent organisation that supports artists and creative communities, announces the opening of major solo and group exhibitions at Hayy Jameel, Jeddah's home for the arts. Ahaad Alamoudi: 'Moving Mountains' and 'Salt-Kissed: Of Vessels That Have Sailed The Red Sea' (both May 8 - October 26, 2024) are held across the two floors of Hayy Arts, Jeddah's leading exhibitions space presenting robust, curated, museum-style shows of modern and contemporary art. Together, the exhibitions showcase more than a dozen artists from 13 countries whose works are rooted in Jeddah's coastal position and its connected geographies through the Red Sea. Nora Razian, Deputy Director and Head of Exhibitions, Art Jameel: "We have a mandate at Art Jameel to deepen research in thematics of local and more

Address Jabal Omar Makkah to Host a Captivating Calligraphy Exhibition Featuring Talented Saudi Artists

Set to take place on May 2nd in the hotel’s lobby, this event will showcase the rich history and cultural heritage of the Kingdom through exquisite calligraphy artworks Makkah, Saudi Arabia (29 April 2024):  Address Jabal Omar Makkah, the iconic luxury hospitality destination in the heart of Makkah, is delighted to announce its upcoming calligraphy exhibition, set to be hosted on May 2nd. Located in Makkah and overlooking the city’s most famous landmarks, this astonishing hotel prides itself on celebrating the diverse culture and artistic talents of the region, which is evident in the stunning Arabic calligraphy featured on the walls of its Sky Musallah, the hotel’s record-breaking prayer room. The exhibition, which will be held in the hotel’s spectacular lobby lounge, promises to be a mesmerising more

Inaugural SaudiFood Manufacturing opens doors tomorrow

Keynote addresses from preeminent food futurists speaking for the first time ever in the Kingdom Details emerge of innovative products and solutions to be unveiled at exhibition RIYADH – April 29, 2024: The inaugural SaudiFood Manufacturing show kicks off tomorrow (Tuesday 30 April 2024) at Riyadh Front, at a crucial time for the Saudi Arabia’s food and beverage manufacturing industry as it moves front and centre in the economic transformation underway in the Kingdom. The first edition, which runs until 2 May, will take place under the patronage of Saudi Arabia’s Minister of Industry and Mineral Resources, His Excellency Bandar bin Ibrahim AlKhorayef. Organisers KAOUN International and dmg events are ready to welcome visiting international and regional brands, with representatives of Americana, Al Shaya more

Packed crowds flock to Friday's races at the AlUla Camel Cup 2024

- Qatari stable Hijin Alshahaneyah earn wins in both Jidhaa races and one of the Thanaya events. - The second edition of the AlUla Camel Cup concludes on Saturday. AlUla, Saudi Arabia, 26. April 2024: The third and penultimate day of this year's AlUla Camel Cup saw packed crowds roar on the competitors at the Mughayra Heritage Sports Village racetrack during an incredible day of racing. Two categories of races took place on Friday, the 6km Jidhaa and Thanaya 8km, with each category featuring two races. The total prize pool for the day amounted to SAR25.6 million. The big winners of the day were the Qatari stable Hijin Alshahaneyah, with the first Jidhaa race seeing Aliyah claim victory with a time of 9:37.768 minutes. However, Hijin Alshahaneyah didn't stop there. The second Jidhaa race was won by the more

Alula Camel Cup 2024 Officially Unveiled In 'The Year Of The Camel'

 Second edition of the prestigious AlUla Camel Cup runs until Saturday 'The AlUla Camel Cup reflects the importance of camel racing as a symbol of the Kingdom's heritage and culture' – Ziad AlSuhaibani, Chief Sports Officer, RCU AlUla, Saudi Arabia – 25 April 2024: The second edition of the AlUla Camel Cup has been officially unveiled, with the pinnacle of camel racing serving as a fitting testament to the 'ships of the desert' as Saudi Arabia marks the 'Year of the Camel'. The AlUla Camel Cup is organised by the Royal Commission for AlUla (RCU) as part of the AlUla Moments calendar, in partnership with the Saudi Camel Racing Federation (SCRF). This year's prestigious event, which runs until Saturday, provides a mix of sport, culture, heritage, tradition, and more, and evolves more

Saudi Doctors Sweep Awards at Geneva Inventions Expo 2024

Makkah Doctors Claim Gold, Silver, and Bronze Medals for All Five Presented Innovations Riyadh: A team of doctors from Makkah have made history at the prestigious Geneva International Exhibition of Inventions 2024. In a remarkable display of innovation, they secured a clean sweep, winning gold, silver, and bronze medals for all five inventions they presented. This achievement underscores the dedication of Saudi Arabia's healthcare sector to progress and research. It also highlights the exceptional talent within the country's medical community, whose inventions have the potential to revolutionize healthcare globally. The award role began with Dr. Tawfiq Siraj's gold medal-winning invention which offers a minimally invasive treatment for recurrent shoulder dislocation, potentially reducing pain and improving more

Saudi film 'Norah' Nominated for Cannes Film Festival 2024

Riyadh, Kingdom of Saudi Arabia, 17 April 2024 - The Cannes Film Festival announced that the Saudi film "Norah," supported by the Saudi Film Commission through its 'Daou' initiative, has been selected as part of the festival's Official Selection in the 'Un Certain Regard' section. The festival will take place in Cannes, France, from May 14 to 25. Written and directed by Tawfiq Al-Zaidi, the feature film "Norah" clinched the top prize of a funding award from the Saudi Film Commission's Daou Film Competition, an initiative launched by the Kingdom's Ministry of Culture in September 2019 to bolster Saudi film production and nurture the next generation of filmmakers. The film also garnered support from the Quality of Life program, one of the Kingdom's Vision 2023 initiatives, Film AlUla, more

Khabib's Official Training Gloves Will Be Sold at Tooba Charity Auction in Dubai

The charity auction will take place both online and offline at the Invest World Expo Dubai gala dinner on the 23rd of April  (Dubai, UAE — April 17, 2024) —  Tooba, the charitable platform dedicated to facilitating global giving in a quick, simple and secure manner, will mark its inaugural presence at the Invest World Expo Dubai 2024 to channel resources towards meaningful causes. The charity auction is taking place online on Tooba's instagram account and offline at the gala dinner of the event on the 23rd of April, at the Atlantis The Royal, Dubai. Participants are encouraged to make donations towards various causes, with the individual making the largest contribution earning a chance to win a special gifts by Tooba ambassadors: Official Khabib's training gloves Official Islam Makhachev's more

Formula E and FIA to unveil new gen3 evo race car at upcoming monaco E-prix

Latest GEN3 Evo car to be unveiled on 25th April in the build-up to Round 8 of the ABB FIA Formula E World Championship in Monaco Cutting edge performance upgrades integrated into the world’s first race car designed for street racing for faster, more dramatic, wheel to wheel action London, Dubai and Riyadh, 17th April 2024: Formula E and the FIA have today announced that they will unveil the highly-anticipated GEN3 Evo race car on Thursday 25th April in the build-up to the 2024 Monaco E-Prix. As an evolution of the current GEN3 race car – the world’s fastest, lightest, most powerful and efficient electric race car ever made – the all-electric championship is set to raise the bar even higher with this latest iteration that will be pushed to the limit by the series’ world-class drivers across more

Victory for Pascal Wehrlein after last Lap Heartbreak for Rowland

Pascal Wehrlein clinches victory in Round 7 of the ABB FIA Formula E World Championship at the Misano E-Prix. Wehrlein's sixth Formula E career win follows Oliver Rowland's last-lap energy management issue, securing a triumphant comeback for TAG Heuer Porsche. Reigning champion Jake Dennis claims second place for Andretti Formula E Team, while Nick Cassidy of Jaguar TCS Racing secures third. Wehrlein's victory ties him with Dennis at the top of the Drivers' standings, with Jaguar TCS Racing leading the Teams' table. ​Misano, Dubai, Riyadh, 15th April 2024: In another dramatic turn of events at the Misano E-Prix, Pascal Wehrlein of the TAG Heuer Porsche Formula E Team emerged triumphant after an intense battle for Round 7 of the ABB FIA Formula E World Championship on Sunday night. Wehrlein's more

Oliver rowland wins misano e-prix opener after antonio felix da costa disqualification

Misano, Riyadh, Dubai, 14th April 2024:  Oliver Rowland of Nissan Formula E Team clinched victory at the Misano E-Prix Round 6 on Saturday night after race winner António Félix da Costa of TAG Heuer Porsche Formula E Team, was disqualified for a technical breach following FIA investigation. An FIA technical report revealed there was a breach on da Costa's Porsche 99X Electric GEN3 resulting in his disqualification from the inaugural Misano E-Prix. With a da Costa disqualification, Oliver Rowland inherits the top spot, marking both the British driver and the team's first win in Formula E since the Berlin E-Prix in 2020. Starting from the 13th position on the grid, da Costa had executed a flawless race strategy, timing his surge precisely to overtake the competition with three laps remaining. Despite fierce challenges from his more

Mitch Evans Looks For Another Italian Triumph As Formula E Descends On Rimini Debut - Where To Watch The 2024 Misano E-Prix

The ABB FIA Formula E World Championship Season 10 progresses with Rounds 6 & 7 at the Misano World Circuit in Italy The Misano E-Prix double-header marks the championship’s first visit to the prestigious circuit known for intense two-wheel action, and the series’ seventh meet in the country The next instalment of the Season 10 calendar promises an unpredictable and action-packed weekend following a season start of intense competition, featuring five different race winners, from five different teams, in just five races MISANO, Italy, Dubai and Riyadh, 11th April 2024:  It’s race week once again for the ABB FIA Formula E World Championship, as the championship’s 22 drivers descend on another brand-new location for Rounds 6 & 7 of Season 10, the Misano E-Prix, on 13-14 April. After a thrilling more

Hilton Riyadh Hotel & Residences Prepares For A Festive Eid Extravaganza

Riyadh, Saudi Arabia, 9 March 2024: With Eid around the corner, the Hilton Riyadh Hotel & Residences transforms into a vibrant center of joy, culinary delights, and serene relaxation. This Eid we invite you to explore an exquisite tapestry of flavors, aromas, and experiences tailored to kindle joy and foster unforgettable memories. Savor the Rich Tapestry of Armenian Cuisine at Mayrig Mayrig invites you on a journey through the heart of ancient Armenia with the "Armenian Affair" Eid special menu for only SAR 165 for two. This experience is a celebration of silk-road spices and Mediterranean essences, designed to transport you to a world where every bite tells a story of centuries-old culinary mastery. Teatro: A Stage for Gastronomic Celebration This Eid, Teatro unfolds a lavish buffet with varied dining more

Formula E to Use Latest Sustainable Tech to Power its Events Worldwide

Renewable energy to power the series via biofuel generators, solar arrays and high efficiency batteries Improved battery efficiency charges four cars simultaneously Multi-year deal with leading global energy solutions provider Aggreko London, Dubai, Riyadh, 5th April 2024: Formula E has today announced a multi-year deal with leading global energy solutions provider Aggreko to provide the latest sustainable technology to its events globally, contributing to help the series achieve its emissions reductions target (validated by the Science Based Target initiative) of 45% across Scopes 1, 2 and 3 by 2030 from a Season 5 (2019) baseline.   As an Official Provider for Formula E – the world’s first net zero carbon sport in line with the 2020 definitions - Aggreko will ensure events are powered via renewable more

Tokyo E-prix Winner Max Gunther Eager to Challenge for Formula E Title

Dubai and Riyadh, 4th April 2024: Formula E driver Maximilian Gunther is determined to challenge for this season’s Formula E world championship title after emerging victorious in the inaugural Tokyo E-Prix. The Maserati MSG Racing driver crossed the chequered flag first after a strategic move to the front of the grid on Lap 24. The victory was the team’s first since the Jakarta in Season 9 and his fifth career win in the series. The result sees the 26-year-old German move up to fifth in the driver standings 15 points behind the leader and Gunther believes there is no reason why he should not contend for the title. He said: “Yes, the start to the season has been good. It was a brilliant weekend in Tokyo and since Sao Paulo we showed really good pace in all sessions. I feel great in the car and it's more

Maximilian Guenther Secures Victory For Maserati Msg Racing In Debut Tokyo E-PRIX

Maximilian Guenther secures victory for Maserati MSG Racing in the first Tokyo E-Prix, overcoming Oliver Rowland's early lead with Japanese Prime Minister, Fumio Kishida and Governor of Tokyo, Yuriko Koike in attendance The event unfolded before a star-studded crowd, including Formula 1 sensation Yuki Tsunoda, Sung Kang of Fast & Furious fame, motorsport legends Emerson Fittipaldi and Takumo Sata, along with television host and actor, Emilia Hartford Tokyo, Dubai, Riyadh, 30th March 2024:  Maserati MSG Racing's Maximilian Guenther emerged victorious in the inaugural Tokyo E-Prix on Saturday, triumphing over polesitter Oliver Rowland (Nissan Formula E Team), marking a historic moment as Formula E adds yet another race winner to its already too-close-to-call line-up for Season 10. In a thrilling display of skill more

Rowland Seeks To Extend Nissan's Podium Streak In Front Of Sell-Out Home Crowd At Formula E's First Japanese E-Prix

The ABB FIA Formula E World Championship makes its inaugural debut in Japan with the highly anticipated Tokyo E-Prix this weekend The historic spectacle is the first-ever motorsport race on Tokyo’s streets, and the 34th venue in the Championship’s history With four winners in as many rounds, the Championship stands on a knife-edge, promising unpredictable and thrilling action on unchartered territory Nissan Formula E Team prepares to defend string of podiums on home turf, as Jaguar TCS Racing celebrates a milestone 100th Championship race in front of a sell-out crowd​ Tokyo, Dubai, Riyadh, 28th March 2024: The ABB FIA Formula E World Championship returns this weekend with Round 5 of Season 10 for the record-breaking Tokyo E-Prix on 30 March. After an exhilarating Round 4 in Brazil, Formula E returns for more

Formula E Races Into Asphalt 9: Legends With Time-Limited Events Ahead Of Tokyo E-Prix

In an expansion of their partnership, Formula E is integrating into Asphalt 9: Legends, the globally renowned racing game by Gameloft. Launching with a series of time-limited events (TLEs) starting this weekend on Asphalt 9: Legends' Osaka track, to celebrate the eagerly anticipated Tokyo E-Prix, the collaboration introduces the Formula E GEN2 car with a special edition Asphalt livery into the game's tracks. ​London, Dubai and Riyadh, 27th March 2024: Formula E, in partnership with Gameloft, is excited to announce the continuation of their partnership through the integration of Formula E into Asphalt 9: Legends.  This collaboration is set to launch ahead of the eagerly anticipated Tokyo E-Prix on Saturday 30 March, with time-limited events that will bring the high-octane excitement of electric street racing more

Ubisoft to launch formula E Universe in Trackmania with Three Championship Racetracks

Formula E, in partnership with game publisher Ubisoft, launches Formula E universe in Trackmania, featuring Season 10 racetracks, team liveries, Game Mode and cash prizes. Formula E Season 10 circuits of Tokyo, Berlin and London launch ahead of corresponding real-world races. Each circuit features three live races, with €1,000 prize pot up for grabs in each of them, including a Grand Winner prize. Formula E car skins and dedicated Game Mode, including ATTACK MODE and energy management, also integrated.​ London, Dubai, Riyadh, 25th March 2024: Formula E has today announced a new partnership with Ubisoft through the integration of a Formula E universe including its Tokyo, Berlin and London circuits that will be recreated and implemented in its popular Trackmania game. Players will also have access more

Royal Commission for Alula Marks Key Milestone in Excavation of Alula's Sharaan Resort

Bouygues Construction commences first rock excavation at Sharaan Nature Reserve, highlighting commitment to excellence with sustainable and technologically advanced construction practices The Jean Nouvel-designed project inaugurates a new era of eco-luxury deeply intertwined with AlUla’s heritage AlUla, Saudi Arabia, 25 March 2024: The Royal Commission for AlUla (RCU) has marked a significant milestone in the development of the Sharaan Resort with the inaugural rock excavation for the much-anticipated project.  The initial excavation symbolises the start of a mission that combines Jean Nouvel’s architectural innovation with Bouygues' engineering expertise. This milestone is an important step forward in AlUla's evolution into a premier destination for sustainable luxury tourism. Nestled within the more

Alula Camel Cup countdown Officially Underway: The Pinnacle of Camel Racing Returns Next month with Four-day Marquee Event

World's most prestigious camel racing event back in AlUla from 24-27 April – organised by Royal Commission for AlUla in collaboration with Saudi Camel Racing Federation ●        Second edition promises exhilarating fusion of sport, culture and entertainment alongside 'Year of the Camel' celebrations ●        Region's fastest camels and most talented riders set to feature in series of elite races ●        Further details to be announced in due course; information available at AlUla, Saudi Arabia – 20 March 2024: Audiences from Saudi Arabia and beyond are gearing up for a sporting spectacle unlike any other ahead of the AlUla Camel Cup, the world's most prestigious camel racing event, which more

Formula E Announces New Technology Partnership With Google Cloud To Accelerate Growth Of Championship

Multi-year expansion of world record-breaking collaboration. Partnership spearheads Formula E's push to secure a roster of specialist technology partners. Collaboration expands to enhance Formula E's sporting, marketing, and sustainability capabilities.​ London, Dubai and Riyadh, 18 Mach 2024: Ahead of this Saturday's race around Sao Paulo's iconic Sambadrome, Formula E today announced a new multi-year technology partnership with Google Cloud. The partnership will leverage Google Cloud technologies to help drive powerful on-and off-track performance in the ABB FIA Formula E World Championship. The collaboration will involve Formula E harnessing Google Cloud technologies ranging from scalable cloud infrastructure to data and analytics, to generative artificial intelligence (gen AI) tools in the more

TikTok and KSA's Telfaz 11 Launch First-Ever Episodic Branded Content Exclusively for TikTok This Ramadan

Riyadh, Saudi Arabia, March 12: TikTok announced a partnership with Telfaz 11, a creative media studio from Saudi Arabia specializing in local entertainment content, to debut the first-ever episodic branded content series produced exclusively for TikTok. This partnership ushers in a new era of native Saudi-first branded entertainment for audiences across the region, and presents advertisers with a fresh opportunity to reach diverse audiences. This Ramadan, Telfaz 11 will introduce two captivating shows tailored exclusively for TikTok viewers. These series will natively integrate advertisers into the heart of weekly Ramadan episodes, while delivering immersive experiences that prioritize entertainment and celebrate Saudi culture. The two shows span across different themes, ensuring that there’s something for everyone to enjoy. more

Bupa Arabia Supports Historic Jeddah Half Marathon, Encouraging Community Health

Jeddah: Bupa Arabia for Cooperative Insurance sponsored The Historic Jeddah Half Marathon, organized by the Saudi Sports for All Federation, which was held on Saturday, March 2, 2024, in the city's historic district. The Historic Jeddah Half Marathon was a unique event offering a remarkable opportunity to celebrate the fusion of sports, culture, and history while adhering to the highest safety standards and precautionary measures to ensure the well-being of participants and the public. The race started in the historic part of Jeddah, a UNESCO World Heritage Site, and covered a breathtaking 21.1-kilometer route beginning at the Bab Jadid. Runners wound through the city's old neighborhoods, passing iconic landmarks like the Nassif House, the Matbouli Museum, and the King Fahd Fountain. Participants were immersed in a more

Max Verstappen wins the formula 1 stc Saudi Arabian Grand Prix 2024!

Jeddah, Saudi Arabia - (March 9th) - After a thrilling 50 laps, magnificent Max Verstappen won the FORMULA 1 STC SAUDI ARABIAN GRAND PRIX 2024 under the floodlights at the Jeddah Corniche Circuit on Saturday evening. He stood on the podium for the 100th time in his career alongside his Red Bull team-mate Sergio Pérez and third-placed Charles Leclerc. Verstappen’s winning margin was over 13 seconds after his team-mate picked up a five-second time penalty for an unsafe release in his pitstop. But it was Leclerc’s Ferrari team-mate Oliver Bearman that won the fan-vote Driver of the Day for seventh place on his Formula 1 debut, finishing ahead of his compatriots Lando Norris and Lewis Hamilton. The latter two decided not to pit when the race’s one and only Safety Car was deployed on lap six and ran a longer stint on more

Max Verstappen to Start on pole Position at the Formula 1 stc Saudi Arabian Grand Prix 2024!

Jeddah, Saudi Arabia - (March 9th) - Max Verstappen will start on pole position for the FORMULA 1 STC SAUDI ARABIAN GRAND PRIX after a thrilling qualifying session at the Jeddah Corniche Circuit. The Dutchman set a time 0.319s quicker than Ferrari’s Charles Leclerc. Third on the grid will be his Red Bull team-mate Sergio Pérez, one place ahead of the Aston Martin of Fernando Alonso. Just outside the top ten — by 0.036s — was Englishman Oliver Bearman making a surprise debut for Ferrari. Bearman was suddenly drafted into FP3 as a replacement for Carlos Sainz who had been diagnosed with appendicitis in the morning. He becomes the 12th British driver to race a works Ferrari in the history of Formula 1 and the youngest-ever to compete for the Scuderia at just 18 years of age. Starting last on the grid will be more

Baseball United Signs Historic Partnership to Bring Professional Baseball to Saudi Arabia

Agreement with the Saudi Baseball and Softball Federation will enable Baseball United to host its league within the Kingdom of Saudi Arabia and includes rights to launch Riyadh, Jeddah, and Dammam franchises RIYADH, SAUDI ARABIA (March 6, 2024) - Baseball United, the first-ever professional baseball league focused on the Middle East and Indian Subcontinent, announced today a historic partnership with the Saudi Baseball and Softball Federation (SBSF). The agreement gives Baseball United an unlimited term to host its professional league and tournaments in the Kingdom of Saudi Arabia and includes rights to new Baseball United franchises representing Riyadh, Jeddah, and Dammam – three of the Kingdom’s largest cities. This marks the first time in history that professional baseball will be brought to Saudi Arabia. As part of more

Formula e sets new Acceleration Benchmark for current FIA Single Seaters, outpacing formula 1 and Championing Diversity in Motorsport

Saudi Arabia's Reem Al Aboud sets a new acceleration benchmark in Formula E's GENBETA race car, outpacing the current Formula 1 race car and achieving a 0-60mph time of 2.49 seconds. The new time cements Formula E’s position as the fastest accelerating sport on and off the track and highlights Formula E's commitment to promoting gender equality in motorsport. The benchmark was achieved with Formula E's GENBETA electric race car, an 'unlocked' GEN3 vehicle created by Formula E and the FIA with 400kW of power and enhancements from partners: Hankook Tire, SABIC, ABB and Google Cloud.​ Dubai and Riyadh, 7th March 2024:  In a landmark moment for motorsport, Reem Al Aboud - the pioneering Saudi Arabian female racing driver - clocked a faster 0-60mph acceleration time than the more

Billboard Arabia creates sounds from the lands of the Arab world

A trailblazing music initiative that allows MENA’s iconic natural landscapes to be heard for the first time ever Sounds of the Land uses unique sounds from diverse topographies across the Middle East and North Africa (MENA) Through this innovative music initiative, Billboard Arabia aims to have the sounds of these iconic landscapes featured in future chart-topping hits Billboard Arabia is partnering with gamma. to produce the first Sounds of the Lands album Riyadh, Saudi Arabia, 06 March 2024: Billboard Arabia, a platform dedicated to covering music, culture and entertainment, has announced the launch of Sounds of the Land, a groundbreaking initiative that pays tribute to the landscapes of the Arab world, celebrating the region’s rich natural beauty through music. To bring this first-of-its-kind project to more


The Royal Commission for AlUla (RCU) in partnership with the Saudi Ministry of Culture has announced the full programme for Saudi Arabia's inaugural AlUla Future Culture Summit, taking place from 25-27 February. Set in Daimumah, where contemporary art, nature and heritage come together in the scenic heart of the Cultural Oasis, the summit brings together 150 global cultural leaders, including His Excellency Rakan Altouq, Saudi Arabia's Assistant Minister of Culture; Lise Macdonald, President of L'ÉCOLE School of Jewelry Arts; Laurent Le Bon, President of the Centre Pompidou; and international artistic director and curator Akiko Miki, to address culture's most pressing issues. Expanding culture's role in advancing societal progress and fostering lasting positive change, RCU and the Ministry of Culture more

In motorsport we definitely need more female role models... the more the merrier!

Saudi Arabia's first female racing driver, Reema Juffali, discusses her inspirations, hopes for the future and her 'wild card' entry in the first round of the 2024 F1 Academy season.   Jeddah, Saudi Arabia (26th February 2024) - Saudi Arabia's first female racing driver and founder of Theeba Motorsport, Reema Juffali, has established herself as an inspiration and role model to female athletes in Saudi Arabia and across the world. Reema developed an interest in cars at an early age and made history in 2018 by becoming the first-ever female racing driver to come from Saudi Arabia. Following a promising debut season in 2019, she again trailblazed by becoming the first Saudi Arabian woman to compete in an international race in her home country, racing on the streets of Riyadh in the Jaguar I-PACE more

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Renan Ferreira and Ryan Bader collide in Champion vs. Champion Heavyweight Main Event Impa Kasanganay and Johnny Eblen meet in the Champion vs. Champion Co-Main Event PFL vs. Bellator Champions takes place tomorrow, February 24th on ESPN+ PPV and DAZN PPV with the Early Card beginning at 12:00 PM ET RIYADH, SAUDI ARABIA - The Professional Fighters League (PFL), the fastest growing and more

Claressa Shields Hopes Her Journey Inspires A Future Generation of Champions…

RIYADH, SAUDI ARABIA, 21st February 2024: Ahead of the biggest mixed martial arts (MMA) event of the year, multiple-time boxing world champion, two-time Olympic gold medalist, and Professional Fighters League (PFL) fighter Claressa Shields took time out of her busy schedule and met with members of the Saudi Boxing Federation to discuss her combat sports journey.   The 28-year old more

Saudi Sports for All Federation Signs Agreement with Sports Brand ASICS to Sponsor Upcoming Events…

Riyadh, Kingdom of Saudi Arabia, 18 February 2024 – The Saudi Sports for All Federation (SFA) is thrilled to announce a strategic partnership with the Middle East arm of renowned Japanese sportswear brand ASICS. A signing ceremony for this exciting collaboration took place at the SFA headquarters in Riyadh, with representatives from both organizations present, including Shaima Saleh more

Saudi Film Commission set to participate at 74th Berlin International Film Festival…

Riyadh, Kingdom of Saudi Arabia, February 12, 2024 – The Saudi Film Commission (SFC) announced its Participation in the 74th Berlin International Film Festival "Berlinale," from February 15 to 25th, to showcase the Kingdom's efforts in supporting the film industry, developing cinematic production, and nurturing local talent by encouraging their Participation in international more


First-ever PFL PPV Super Fight event to feature PFL Champions vs. Bellator Champions Riyadh, Saudi Arabia to host the first mega MMA event of the year Saudi Arabia’s Abdullah Al-Qahtani among those to be competing on 24th February   Riyadh, 12th February 2024: The Professional Fighters League (PFL) and Riyadh Season have announced tickets for the first-ever mega MMA event more

Saudi Sports for All Federation announces new Kingdom Arena location for third Riyadh Marathon…

Riyadh, Saudi Arabia, 4 February, 2024:  The Saudi Sports for All Federation (SFA) has announced that the start and finish location for the third Riyadh Marathon, taking place on February 10, supported by the Ministry of Sport, will be the newly-constructed Kingdom Arena. The Riyadh Marathon has emerged as one of the country’s most anticipated sporting events, making the Kingdom more

Milrem Robotics Showcases Their Most Advanced Robotic Vehicles at the World Defense Show in Riyadh…

Abu Dhabi-UAE: 4 February, 2024 – At the World Defense Show in Riyadh, Saudi Arabia, Milrem Robotics, Europe’s leading robotics and autonomous systems developer, showcases their most advanced autonomous Unmanned Ground Vehicles (UGV) THeMIS that considerably enhance combat operations while reducing manpower requirements. The UGVs on display are the THeMIS Combat and THeMIS Cargo, more

200 Elite Global Riders from 51 Countries confirmed for the Custodian of the Two Holy Mosques ...…

- The Custodian of the Two Holy Mosques Endurance Cup returns with record-extending fifth edition on 10th February - World’s finest riders among those competing in rigorous long-distance challenges, including 5 riders from AlUla participating at the 120km CEI 2*  and 1 local rider participating at the 160km CEI3* competition - 120km CEI 2* competition will decide 2024 the more

Esports World Cup Foundation Launches Program to Support Club Ecosystem, Crown World's First Club ...…

EWC Club Program Aims to Elevate Cross-Game Competition Under Esports Club Banners, Promote More Sustainable Ecosystem Structure RIYADH, Saudi Arabia — February 5, 2024 – Esports World Cup (EWC) Foundation announced today the EWC Club Program, a first-of-its-kind initiative designed to promote sustainable planning for multidisciplinary esports clubs, unite global fans of more

Get ready for Camel Quest, a Breezy enchanting TV series on the Rich Cultural Heritage of Saudi ...…

Childhood friends Safwan Modir and Omar Almaeena combine their talents to present a lively peep into the world of camels February 5th, 2024: The MENA and Arab audiences are about to be rocked by “Camel Quest”, an unscripted, comical docu-series that intertwines the captivating world of camels with the stunning landscapes of Saudi Arabia through the eyes of childhood friends Safwan more

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