Saudi Arabia Punishes Breast Milk Substitutes Marketers
Fines for unlicensed advertising in public hospitals
Riyadh: Saudi Health Minister Fahd Al-Jalajel authorized on Wednesday, August 2nd, a decision to fine a pharmaceutical company for violating the Breast Milk Substitutes BMS code.
Saudi Health explained that a specialized committee approved those penalties with fines reaching $67k.
The company's representatives were found distributing leaflets about BMS to mothers inside a hospital in the eastern province of Saudi Arabia, which is a violation of the fifth article of the BMS code, which bans the advertising and promotion of any form of BMS and infant formula.
Saudi Arabia issued in 2004 a breast milk substitute code, aligned with the 1981 International Code for Marketing BMS.
Posted by : Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina PR Network Editorial Team Viewed 82216 times PR Category :Government, Legal & Humanity Posted on : Monday, August 7, 2023 10:29:00 AM UAE local time (GMT+4)
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