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Riyadh, May 14, 2026, SPA -- Minister of Tourism and Chairman of the Saudi Tourism Authority Ahmed Al-Khateeb attended a workshop yesterday for the “Saudi Summer 2026” program, organized by the Saudi Tourism Authority with the participation of more than 140 partners from the public and private sectors to review the program’s key features. The workshop explored opportunities for integration among stakeholders in the tourism sector and reviewed new tourism products for the summer season, including hospitality facilities, travel and tourism companies, event organizers, and entertainment and shopping destinations, to offer diverse experiences for visitors. The Saudi Summer 2026 will take place across several summer destinations in the Kingdom of Saudi Arabia, including Aseer, the Red Sea, Jeddah, Taif, and Al-Baha, through activities and events targeting various visitor segments with options combining entertainment, nature, culture, and seasonal activities.
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